For Zoos & Aquariums, the Be A Diver® Pool is a great opportunity to not only engage your guests and draw new visitors to your establishment, but also increase media coverage and local interest and exposure.
The Be A Diver® Pool Tour is a year-‘round, nationwide program that enables targeted potential diving customers to try scuba diving in the warm, safe confines of a four-foot deep swimming pool under professional supervision.
The Be A Diver® Pool travels throughout the United States, making appearances during large-scale events which already attract potential customers who fit the same affluent demographic profile targeted by the diving industry. The Be A Diver® Pool uses a professional New York-based Public Relations firm to help attract media attention as well as potential customers, and is often used by the event to help draw media attention for the event itself.
To learn more, please visit –
http://www.dema.org/resource/resmgr/Be_A_Diver_Pool_Tour/2016BADZooAquaProsp_Web.pdf
