The Association of Dive Program Administrators (ADPA) logo represents our community’s identity and values. For many years, the Board of Directors discussed the possibility of trademarking the ADPA logo to formally establish our ownership and sole legal right to its use. However, because the old logo was created using clip art elements, there were significant concerns about its eligibility for trademark protection.
Recognizing this challenge as an opportunity, the Board agreed it was time to elevate the quality of our visual identity by engaging a professional vendor to help us create a new, original logo. The goal was to develop a distinctive design that would authentically represent our community’s identity as professionals within the zoo and aquarium industry for decades to come.
With the help of an ad-hoc committee of ADPA Past-Presidents who were charged with guiding this initiative, the Board of Directors is proud to share the Association’s new branding.
